$30/month or $300/year · Unlimited users
Basic is a clean, structured home for your strategic plan — a real step up from spreadsheets and shared docs. If all you need is a place to organize your plan, track goals and metrics, and reference progress over time, Basic does exactly that at a price that's easy to justify.
Plan, Presentation, and Timeline views to organize and present your strategy
Goals and Metrics tracking (1 active metric) to measure what matters
Document storage (256 MB) for attachments, links, and notes
PDF export to share your plan with your board or stakeholders
Strategic planning guidance and the START Lite course included
Email and knowledge base support
Basic is a good fit if one or two people manage the plan and you don't need the rest of your team updating progress directly in the platform. It's practical, affordable, and far better than a plan buried in a Google Doc.
If you want your whole team involved — not just viewing the plan, but actively owning their piece of it — Lite ($90/month) adds the features that make that possible:
Automated email reminders that ask your team to update their goals and metrics on a regular schedule — so you stop chasing people for updates
Comments so your team can discuss progress directly on goals, strategies, and action items
Goal charts, metric reports, and widgets for richer reporting to your board and funders
For most organizations where more than one or two people touch the plan, Lite pays for itself in time saved.
| Feature | Basic ($30/mo) | Lite ($90/mo) |
|---|---|---|
| Pricing | ||
| Annual Price | $300/yr | $900/yr |
| Scale & Storage | ||
| Storage | 256 MB | 500 MB |
| Active Metrics | 1 | Up to 4 |
| Users | Unlimited | Unlimited |
| Views & Navigation | ||
| Plan View | ✓ | ✓ |
| Presentation View | ✓ | ✓ |
| Timeline View | ✓ | ✓ |
| Dashboard View | — | — |
| Actions View | — | — |
| Focus Mode | Basic | Basic |
| Collaboration & Accountability | ||
| Automated Email Reminders | — | ✓ |
| Comments | — | ✓ |
| Goal Charts | — | ✓ |
| Goal Metrics Reports | — | ✓ |
| Widgets | — | ✓ |
| Documents & Exports | ||
| Attachments, Links & Notes | ✓ | ✓ |
| Export Plan as PDF | ✓ | ✓ |
| Training & Support | ||
| Technical Support | Email & KB | Email & KB |
| START Lite Course | ✓ | ✓ |
| Strategic Planning Guidance | ✓ | ✓ |